Hi, we're eleven internet.

We start, buy, and invest in digital businesses.

OUR FAMILY OF BRANDS

INTERESTED IN SELLING YOUR BUSINESS?

We’re far from your typical buyer. We’re not in the business of buying and selling for a quick profit. We won’t insist on complicated deal terms and unnecessary due diligence. We won’t agree a deal and then try to renegotiate a week later.

The companies we buy or invest in usually fall into three buckets:

Bootstrapped

Your business is less than 2 years old. You’ve generated real revenue and the unit economics work out.  Profitability may already be on the horizon, but you recognise a need to hand over the marketing reigns to someone else to truly scale.

b2b & b2C

You’re a niche business, focused on eCommerce, SaaS, or eLearning. You already have a loyal base of customers, and want to find more people just like them. You might be a solopreneur, or have a an experienced team in place.

scalable

There’s opportunity in your vertical. You’re riding a trend that is likely to result in an expanding market within the next 24 months. All you need is a helping hand that has the marketing capability to exploit the upside.

DOES YOUR BUSINESS FIT THE BILL?

When it comes to acquiring businesses, we typically look for:

  • 6 months to 2 years years of operating history
  • Profitability is highly desirable. 
  • A simple business model, with few reliances to outside stakeholders such as government.
  • An expanding market, with double-digit growth expected within 24 months.
  • A defensible moat, realised either through technology or exclusive supplier relationships. 
  • Businesses where performance marketing is not a core competency, and may currently be outsourced. 

We like simple digital businesses that don’t require an army of people to run efficiently. We pay particular attention to brands built around a loyal customer base or a passionate community. If it sounds like a good fit, get in touch.